Samsung’s Portable Media Players Take The Industry To A Fashionable New Level
July 23, 2008
RIDGEFIELD PARK, N.J., July 23, 2008 – Samsung Electronics, an award-winning leader in consumer electronics innovation and design, looks to bring a new level of fashion-sense to the world of portable devices, with its two latest offerings. The S2 „Pebble? MP3 Player and S3 Slim Portable Media Player, Samsung's newest additions weave together elements from the latest trends in modern fashion, while upholding Samsung's dedication to providing consumers with top-notch audio quality and multimedia playback. Available in a variety of colors, both the S2 and S3 are more than just media players offering on-the-go entertainment - they easily represent true fashion accessories that can accentuate most anyone's personal style.
“Samsung is excited to showcase our newest portable devices with designs that offer consumers a unique, yet subtle way to express themselves while enjoying their favorite mobile entertainment,” said Reid Sullivan,
Vice President of Digital Audio and Video Marketing at Samsung Electronics America. “The S2 has a unique pebble design that is both stylish and functional, while the S3 brings together an array of great features inside Samsung's acclaimed lighted touchpad design.”
Both players have been developed with a comfortable and ergonomic form factor at their core, to ensure that each player not only fits in a hand or pocket, but is also easy to use. Samsung's proprietary sound technology, Digital Natural Sound engine 2.0 (DNSe) provides high-quality acoustics that are optimized for playback through the players? included earphones and customizable to fit users individual tastes.
S2 ‘Pebble’ MP3 Player
The Pebble made a splash by debuting at the 2008 MTV Movie Awards gifting suite, where stars were the first to get their hands on this new MP3 player. The Pebble represents Samsung's ability to develop an ultra-compact MP3 player that is fully-functional not only as a portable music device, but also as a seamless addition to most any consumer?s color preference or latest outfit. Available in black, marble, red, green and purple, with the shape of a rounded, polished stone, the Pebble offers MP3, WMA and OGG file playback for up to 13 hours on a single charge via the rechargeable Li-Poly battery, and includes support for a mobile playlist. The 1GB of internal flash memory provides enough storage space for approximately 16 hours of audio. And with its unique shape and size, the Pebble can sit comfortably in a pocket, bag or even in the palm of one's hand.
All controls are placed along the back face of the Pebble, including play/pause, volume, playback options (normal, random, playlist), and DNSe 2.0 audio enhancements for a straightforward interface that is easy to navigate even without seeing the buttons. A hidden LED along the bottom edge flashes different colors based on the selected playback mode and EQ setting -- just another way to go beyond simply listening to music and enhance the Pebble's already distinct appearance.
The Samsung S2 "Pebble" MP3 Player, with 1GB is currently available with an MSRP of $39.99.
S3 Slim Portable Media Player
The new S3 Slim portable media player features robust multimedia functionality in a colorful, compact and feather-weight package. At a mere 0.4 inches thick and weighing 1.8 ounces, the S3 takes up only about the size of a standard business card holder, yet combines the versatility of a well-rounded music player (MP3, WMA), FM radio and recorder, JPEG photo viewer, video player (MPEG4), text reader and flash gaming. Keeping fashion-conscious consumers in mind, the S3 shines in a vibrant selection of shades and tones to accessorize from, including green, red, blue, and the classic black and white. The S3?s controls feature LED lights that illuminates with a simple touch. The built-in rechargeable Li-Poly battery can provide a near 25 hours of audio playback and up to 4 hours of video enjoyment – both which pair well with the S3?s 4GB of internal flash storage. A 1.8-inch screen offers enough visual real estate for watching video clips and photo slideshows, while the DNSe 2.0 sound engine provides powerful, adjustable sound playback. The Samsung S3 slim portable media player with 4GB capacity is currently available with an estimated selling price of $99.99.
For more information on Samsung's current MP3 line-up, please visit www.samsung.com/mp3
About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines. A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S. Please visit www.samsung.com for more information.
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